I help ordinary women reset their health, cut through the hype, and figure out what actually works for their bodies!

Small changes can get you big results. Change doesn’t have to be hard. Believe it or not, when it’s done right, it can actually feel natural.

Health looks different on everyone. You already have all the tools you need to be in complete control of your health, you just need to learn how to use them.

Health shouldn't be such a struggle or a mystery. You can be the best version of yourself with just a little nudge in the right direction.

Good nutrition and healthy habits should integrate seamlessly into your life. 



everyone has different priorites, but here is what is important to me
(and I'm guessing you probably think these things are important too):


TIME: I love my afternoon naps, but I know that not everyone has that luxury. Most people don't want to spend multiple hours in their kitchens each day preparing healthy meals. I know I don’t. In the interest of making sure I get my afternoon nap, I have mastered the art of efficiency when it comes to healthy habits, and I want you to do the same. Everyone deserves an afternoon nap!

ENERGY: As someone who has suffered from adrenal fatigue, I understand the value of energy. I don’t think that a journey to wellness should suck your energy from you, it should give you more energy. The time and energy you have each day to devote to “non-essential” tasks is probably very limited, and since I can’t give you more time, I’ll give you more energy instead!

HEALTH: Health is more than the absence of illness and looks different for everyone.

You are so much more than a number on the scale or the lab values on a piece of paper. I think finding your own version of health is the best thing you can do for yourself.

THE BIGGER PICTURE: We are complex beings with diverse interests and unique priorities. While we all have goals and aspirations, we also have the rest of our lives to live. I don’t think that we need to forget who we are, what we love, or what makes us truly happy in order to reach our goals. Sometimes we may need to adjust our priorities to make room for our goals, but there is always room for the things that make us truly happy.


Family Nurse Practitioner, dog mom, and Alaska girl.

I’ve spent the last eight years working in the field of healthcare as an Registered Nurse and a Nurse Practitioner.

My personal journey to health began the summer of 2009 while I was waiting to begin my first job as an RN and I had the summer off, no money, and tons of time.  I read a lot of books…one of which changed the way thought about food.  

Animal, Vegetable, Miracle by Barbara Kingsolver completely changed my perspective on the food we eat and why.

I immediately decided that I wanted to buy a farm and grow all my own food. After I realized that was not practical given my current place in life, I read as much as I could about food from as many sources as I could get my hands on.  For awhile I thought I wanted to be a vegetarian, but then I stumbled on the Paleo/Real Food lifestyle and I haven’t looked back since.

In 2014 I suddenly faced excessive fatigue and other vague symptoms that multiple doctors told me were probably stress related. I missed work and was hardly able to participate in the activities that I love. After a short run, I would need a three hour nap just to be able to function again. Almost a year and five doctors later, I was diagnosed with adrenal fatigue. Fortunately with a little direction from a very knowledgeable healthcare provider I was able to figure out what worked for me and made me feel good again. 


Most of us feel that there are things that we should or should not be doing related to our health, but we don't understand why those things are important.  

I don't want you to suffer like I did. I want to help you figure out what works for you so you can and live a prosperous and happy life with more room for the things you love.

More about me...

I’m sarcastic and a bit of a pessimist. The phrase “no good deed goes unpunished” is my mantra.  I cry when I laugh.  I am almost always wearing at least one article of wool clothing and I generally put on something filled with down before I go outside (except during the three months we have summer in Alaska, then I mourn the loss of my down-filled clothing). I overuse ellipses and parenthetical expressions and I am a firm believer in the serial comma. I’m a coffee snob and I love brussles sprouts…especially roasted.  My feet are always cold, which I hate, but I can’t sleep if they’re hot. I love to travel so much that I get anxious when the “trips” section of my Alaska Airlines app is empty.


Want to work together? Schedule your free consultation today!


You can find me sharing the behind the scenes bits on Instagram, eating snacks, doing triathlons, and knitting - though not at the same time. Don't run with needles. If you find a sale on airfare to far to far off places, wool clothing, or jackets, please let me know ASAP because I always need more of those things in my life! 

I'd love to hear from you!

I live in the northern most state of Alaska (nope, Alaska is not an island off the coast of California), but I work with clients all over the world thanks to the magic of the internets.

Just fill out the form to your right, or send an e-mail directly to: hello@marthaflorence.com

But you can also find me on Instagram or Snapchat {username: martha_florence}

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